Since McDonald’s have launched a successful McCafe they need something to complement the coffee, McBakery. Japan is the first to test the market and on offer is a Melon Bun, Choco Danish, and a Sugar Croissaant all availble for ¥100 (yen).
Along with an interesting new product there was also an interesting launch.
Categories: Advertising
Tagged: Japan, McBakery, McDonalds, YouTube
If you were getting off the train and you saw the following picture you’d be wondering where you are. You’d be particularly confused because this is a train station in Chamsil, Seoul, Korea.
Cheil Worlwide only used this medium to launch the grand opening of Home Plus. I wonder what brands are on the products?
Categories: Advertising
Tagged: Ambient, Cheil Worldwide, Home Plus, Korea, Train Station
